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Listing ID: 40781

Portofino, Alabang
7 Million plus to 50 Million plus
141 SqMts to 625 Sq Mts
FOR SALE: House - Manila Metropolitan Area > Muntinlupa

FOR SALE: House Manila Metropolitan Area > Muntinlupa
FOR SALE: House Manila Metropolitan Area > Muntinlupa 0 FOR SALE: House Manila Metropolitan Area > Muntinlupa 1 FOR SALE: House Manila Metropolitan Area > Muntinlupa 2 FOR SALE: House Manila Metropolitan Area > Muntinlupa 3
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PROPERTY DESCRIPTION:

 
PORTOFINO
 
Total Brand Positioning Statement
 
“Who am I, Portofino?”
*Where do I come from? (Origins and History)
*I was conceived and developed by Brittany Corporation, a maverick real estate developer, now known for its uniquely-themed and master-planned communities.
*I am located near a bustling and upscale location south of Makati –  called Alabang, known for being an enclave of the rich and famous.
*I was started when there was no major road network to speak of until now. (Today, where I am now, the place is fast turning into a gateway to the south and the west. This is indeed a tribute to the foresight of Brittany.)
*What do I do? (Field of Competence)
*Behind the resources of my mother company, I am transforming 135 hectares of prime land into a charming and elegant Italian village, amidst panoramic landscapes and lush nature parks cradled by a river.
 
*What makes me different? (Point of Difference)
*I am located on Daang Hari, a major road network that connects to 4 towns in the south and west
*While there may be others claiming to be Italian-themed as well, my development hews closely to the character of Italy, even bearing an uncanny resemblance to that country’s topography when my property is seen from above.
 
*What makes me different? (Point of Difference)
*While there may be a lot of real estate property developments claiming to be Italian-inspired, Portofino goes beyond the inspiration; it executes the theme with the kind of passion even Italians are known for.
 
*Who am I for? (The Imagined Customer)
*I appeal to people who have reached a level of success in their lives: be it reaching the top of the corporate ladder or financial stability; perhaps a thriving business, or consultancy. They have been to different parts of the world --- particularly Europe --- and are greatly influenced by the lifestyles of those major cities.
*Among investors (to a certain extent, speculators), I am a prime investment opportunity. They see how my value has appreciated in the last few years.
*But most of all, I appeal to those with a passion for life, a passion for all that is elegant, charming and majestic. They are attracted to the Italian character of my property: the architecture, the landscape, the values I uphold.
 
*What am I like as a Person? (Personality)
*I have good taste and this is evident throughout my property: the elegance of my architectural designs, the warmth of my colors, the charm of my gardens.
*I am passionate about life. Very Italian one might say.
*I value my family and I will work hard to make sure that they have a good life --- secure, stable.
*Most important of all, I am a God-fearing person and this is reflected in my values and beliefs.
*What do I fight for? (Mission or Fight)
*The right of everyone to have an elegant and charming place that speaks well of his stature in life.
 
*What do I value? (What the Brand stands for)
*I stand for everything that Italy is, or Italians are known for:
The passion of the Italians
It’s the passion for life, for living
It’s the love for good living
It’s the love for strong family ties
The principles of Italian Design:
Elegance
Good Taste
Quality Craftsmanship
Creativity
Beliefs:
Beauty and Health
Family & Security
Religion
 
*Strategic Concept
PORTOFINO
Brittany’s Italian Masterpiece.
Portofino is conceived and executed in the tradition of the magnificent design and architecture Italy is known for: the attention to details, the elegance and the charm of the architecture, the quality of the craftsmanship, the creativity.
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LISTED BY:
Brittany Corporation
susan ab. labao

REBL No:
the only developer in the country that creates world class residences, and has its thematic concept in his artchitectural designs and specs.

CONTACT INFORMATION:
Address: 1504-A Richville Corporate Tower, Madrigal Buss.Park, Alabang, Muntinlupa City
Email: Send An Email
Mobile: +63-905-810-3918
Landline:
Webpage: www.societylifescape.multiply.com
WE HANDLE PROPERTIES IN THESE LOCATIONS:
Cavite
Cavite > Dasmarinas
Laguna
Laguna > Other areas
Manila Metropolitan Area
Manila Metropolitan Area > Las Pinas
Manila Metropolitan Area > Muntinlupa
Manila Metropolitan Area > Other areas
Manila Metropolitan Area > Paranaque
Tagaytay
 
 
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